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Category: Startup

 

Social Marketing for Fido

12/12/07

Okay, social networks for pets are nothing new (just Google that term). But here’s a cute twist. Are you a dog owner or dog lover? And maybe an art lover, too? I don’t own a dog myself, but one of the coolest new sites I’ve seen lately is Mog-Dog.com, a new online business created right here in the Twin Cites. It was founded by a colleague I used to work with and his wife, and they’re both accomplished graphic designers (which you can tell!) Mod-Dog is not a social network per se, but talk about a way to involve a community, and to do it in such a visual, fun way! Come on, dogs need their own note cards and Christmas cards—didn’t you know that? Okay, okay, their owners need them. But how fun! (And you could always have Fido sign with a paw print.) Not only cards, but you dog lovers can now decorate your pad with a high-quality modern art print of your very own breed.

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Recommended Reading:

The Art of the Start

The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

by: Guy Kawasaki

test What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? Guy tackles these issues and more, for anyone starting or revitalizing any undertaking.

Juicing The Orange

by: Pat Fallon, Fred Seen

test Creativity is everything, and these guys have proved it in spades. Fred told me they wrote the book like they were just talking with you at a cocktail party. Cool!

Endorsements:

A random sampling of testimonials from clients and colleagues (refresh page for more)...

"Graeme is the Twin Cities' most plugged-in tech blogger. "

Kim Garretson
Founder
Livinghome.com

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Eric Wieffering
Business Editor
Minneapolis Star-Tribune

Blogroll:

Blogs I read regularly (refresh page for more)...

Correlate

by Lou Paglia ...Connections, relevancy, and everything else, including the relationships and linkages only the web can drive.

WebInkNow

by David Meerman Scott...Online thought leadership and viral marketing strategies.

Micro Persuasion

by Steve Rubel...How technology is revolutionizing media and marketing....from an Edelman PR firm exec.

Feld Thoughts

by Brad Feld...One of the most active and plugged-in early stage investors in Web 2.0 and Enterprise 2.0 technologies.

Tech~Surf~Blog

by Graeme Thickins...Technology innovation -- it comes in waves...Graeme's *other* blog.

Venture Blog

by Dave Hornick..."A Random Walk Down Sand Hill Road" -- thoughts of a leading Web 2.0 VC.

Linkroll:

Some tech / Internet / content sites I find useful in my work (refresh page for more)...

PaidContent

Minnov8

MIMA.org

Read/Write Web

TechCrunch

GetGoMN

GigaOM

Mashable