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Category: Entrepreneurship
Social Marketing for Fido
12/12/07
Okay, social networks for pets are nothing new (just Google that term). But here’s a cute twist. Are you a dog owner or dog lover? And maybe an art lover, too? I don’t own a dog myself, but one of the coolest new sites I’ve seen lately is Mog-Dog.com, a new online business created right here in the Twin Cites. It was founded by a colleague I used to work with and his wife, and they’re both accomplished graphic designers (which you can tell!) Mod-Dog is not a social network per se, but talk about a way to involve a community, and to do it in such a visual, fun way! Come on, dogs need their own note cards and Christmas cards—didn’t you know that? Okay, okay, their owners need them. But how fun! (And you could always have Fido sign with a paw print.) Not only cards, but you dog lovers can now decorate your pad with a high-quality modern art print of your very own breed.
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Please subscribe to one of my RSS-2.0 feeds... Recommended Reading:
Now Is Gone
A Primer on New Media for Executives and Entrepreneurs
by: Geoff Livingston, Brian Solis
Helps businesses embrace Social Media intelligently. Learn if your organization is ready, how to begin, social media marketing strategies. Lots of case studies.
Juicing The Orange
by: Pat Fallon, Fred Seen
Creativity is everything, and these guys have proved it in spades. Fred told me they wrote the book like they were just talking with you at a cocktail party. Cool!
Endorsements:
A random sampling of testimonials from clients and colleagues (refresh page for more)...
"You do a great job of research...I always enjoy reading your material."
Clint Jurgens
Cofounder/VP Bus Dev
NuSpeed (acquired by Cisco)
"Your introduction of Rich Karlgaard [Forbes magazine publisher]...did what every good intro should...the perfect balance of sentiment, information, and brevity. "
Shawn Judge
Public Speaking Coach
Minneapolis
Blogroll:
Blogs I read regularly (refresh page for more)...
Alltop - Social Media
by Guy Kawasaki...All the top stories and blog posts on the topic of social media and marketing .... including yours truly!
Feld Thoughts
by Brad Feld...One of the most active and plugged-in early stage investors in Web 2.0 and Enterprise 2.0 technologies.
WebInkNow
by David Meerman Scott...Online thought leadership and viral marketing strategies.
Tech~Surf~Blog
by Graeme Thickins...Technology innovation -- it comes in waves...Graeme's *other* blog.
PR 2.0
by Brian Solis...Documenting the convergence of social media, PR, and Web marketing
SoftTech VC Blog
by Jeff Clavier...An active seed-stage investor in Web 2.0 ventures, Jeff has unique insight into the world of new media.
Linkroll:
Some tech / Internet / content sites I find useful in my work (refresh page for more)...